The aesthetic is a big part of a brewery’s brand because someone is more likely to follow your account which in turn means that they’re more likely to get your brand out there and get people buying your brews! We have a few favorites of our own and can’t help but always resharing them on our own account, which you should absolutely follow. Wink. Wink: instagram.com/mclaughlinmoran
Founders Brewing has their branding down to an exact science. Beautiful photographs of their brews, and not just of their single product! They make gorgeous layouts and set them up in scenes with fun backgrounds. Recently they rebranded and made their new slogan “Chase your What If,” which coincides perfectly with their whole story of how their story began with a dream, “If you’re going to live life, you ought to live it hard, without regrets.”
What’s your favorite photo from their Instagram account?
Virtue Cider, founded in 2011 by Gregory Hall provides people with delicious ciders, made the traditional way, where they hand-press their apples and use 100% Michigan apples from local farmers.
Classy. Warm. Friendly. That’s Virtue Cider’s Instagram Layout. You automatically feel at home when you browse through their feed. You get the sense of community and dedication that they put into their brews. It’s almost as if they poured their heart and soul into these photos and designs.
If you want to learn more about Virtue Cider and their backstory, you can check out our blog here: bsyl.ink/virtue-cider
Heavy Seas Beer
“Fearless. Bold. Independent.” Just like their Brewery, Heavy Seas Beer’s Instagram Layout is on point. With their brightly colored can and bottle designs, it pops as you browse through their feed and you find yourself drawn to it. They do a wonderful job at keeping their layout fun and bold, while still showcasing their products without being too ‘in your face’ about it.
One of our favorite photos is their 4th of July post, where they staged their brews with sparklers right behind them, giving it some true character. Heavy Seas Beer sure knows how to turn heads, with their brews and their style.
Find their brews and all of your other favorites because we’ve got you covered with our Locator here: bsyl.ink/locator